Nina Jojer
Africa's Data Economy: The Rise of Data Unions
Tech & Innovations
Published on 2025-06-09
Data, Digital Economy, Data Protection, Africa
In today’s digital age, data is power—but who controls it? Across Africa, a transformative movement is growing: data unions, where individuals pool their data, negotiate fair terms, and share in the economic benefits. This model isn’t just about privacy—it’s about reclaiming agency, fostering cross-border innovation, and ensuring Africa’s digital sovereignty.
Why read this article?
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Discover how data unions align with Africa’s policy goals (like the Malabo Convention and AfCFTA) to create a fairer data economy.
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Learn from real-world examples (like Swash) where communities monetize their data collectively—from health metrics to driver sensor data.
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Explore the challenges and opportunities of scaling data unions, from harmonized regulations to grassroots digital literacy.
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Understand why this model is critical for inclusive growth, venture capital investment, and African-led governance in the digital era.
Download now to dive into a vision where data works for Africans, not just about them—and how policymakers, businesses, and citizens can turn this bold idea into reality.